Privacy policy

Last updated

21st April, 2026

Overview

This Privacy Policy describes how PURE FILTH collects, uses and discloses your personal information when you visit, use our services or make a purchase from www.getpurefilth.com or otherwise communicate with us.

By using the Services, you agree to the collection and use of information in accordance with this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised version on the Site and update the "Last updated" date.

How We Collect and Use Your Personal Information

We collect personal information from a variety of sources depending on how you interact with us.

We may use this information to communicate with you, provide and improve our Services, comply with legal obligations and protect our business.

What Personal Information We Collect

Information You Provide Directly

Name, address, phone number and email
Order details and payment confirmation
Account login details
Customer support communications

Information Collected Automatically

Device and browser information
IP address and network data
Site interaction and usage behaviour
Technical identifiers that may be used to understand how visitors interact with our Site

In some cases, we may associate technical data such as IP address or browsing behaviour with additional information about you or your organization obtained from third party sources.

Information from Third Parties

Shopify and service providers
Payment processors
Advertising and analytics partners

We may also obtain information about you from third party data providers, including business and contact information associated with your company or organization, where permitted by applicable law.

How We Use Your Personal Information

To Provide Services
We use your data to process orders, manage accounts, arrange shipping and handle returns.

Marketing and Advertising
We may use your personal information to contact you with marketing communications where permitted by applicable law. This may include email, SMS or other forms of communication. You may opt out of marketing communications at any time.

We may also show you relevant advertisements across platforms and use tracking technologies such as pixels and cookies to measure performance and improve campaigns.

Where permitted, we may also use information about website visitors, including business-related contact information, to identify potential customers and engage in relevant business communications.

Security and Fraud Prevention
We use data to detect and prevent fraudulent or harmful activity.

Customer Support and Improvement
We use your information to respond to enquiries and improve our Services.

Cookies and Tracking Technologies

We use cookies, pixels and similar technologies to operate and improve our Site, analyze usage and support advertising.

We may also allow third party services such as Meta, Google and other partners to use tracking technologies on our Site to deliver targeted advertising, measure performance and support business analytics.

Some tracking technologies used on our Site may allow us or our partners to identify businesses or individuals visiting the Site and associate this with publicly available or third party data. These technologies are only activated where required by applicable law and subject to your consent where applicable.

You can control cookies through your browser settings, however disabling them may affect functionality.

How We Disclose Personal Information

We may share your personal information with:

Service providers such as payment processors, fulfilment partners and IT providers
Marketing and advertising partners
Affiliates and business partners
Authorities where required by law

We may also share information with service providers that help us identify website visitors, enrich contact data and support sales, marketing and business development activities.

We may also share information as part of a business transaction or to protect our legal rights.

We do not sell your personal information in the traditional sense, but we may share data with advertising and business partners for marketing and commercial purposes.

We disclose the following categories of personal information and the categories of recipients for the purposes described in this Privacy Policy:

Data Retention

We retain your personal information only as long as necessary to provide our Services, comply with legal obligations, resolve disputes and enforce our policies.

Your Rights

Depending on your location, you may have rights including:

Access to your data
Correction of inaccurate data
Deletion of your data
Restriction of processing
Data portability
Withdrawal of consent

You may exercise these rights by contacting us at hello@getpurefilth.com.

We will not discriminate against you for exercising your rights and may need to verify your identity before processing your request.

International Data Transfers

Your information may be transferred and processed outside your country of residence, including in countries that may not have the same level of data protection.

Where required, we use appropriate safeguards such as standard contractual clauses.

Security

We take reasonable measures to protect your personal information, however no system is completely secure.

Third Party Links

Our Site may contain links to third party websites. We are not responsible for their privacy practices.

Children’s Data

Our Services are not intended for individuals under the age of 16 and we do not knowingly collect data from children.

Complaints

If you have concerns about how we handle your data, contact us at hello@getpurefilth.com.

Contact

If you have any questions about this Privacy Policy or your data, contact:

hello@getpurefilth.com

PF VENTURES FZCO
IFZA Business Park, Building A1
Dubai, UAE